Using TikTok in the Library: A Resource List

TikTok is Extremely Popular! Social media platform TikTok has seen tremendous expansion in the United States, growing almost 800% between January 2018 and June 2020, to approximately 100 million users! TikTok is particularly popular among young people, with Pew Research indicating roughly 50% of 18-29 year olds use the service. Given its popularity, libraries areContinue reading “Using TikTok in the Library: A Resource List”

Crafting Engaging Content to Achieve Social Media Success

In early 2018, Facebook announced a new emphasis on “meaningful social interactions,” a term that is meant to include traditional Likes and shares, but also places value on conversations. Facebook now gives higher visibility to posts that users wish to see—defined by their level of interaction with a given page. To truly succeed in thisContinue reading “Crafting Engaging Content to Achieve Social Media Success”